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Rep. Miller-Meeks with Iowa Fly-In Group

ARA Fly-In Moves the Needle in Washington

Mar 19, 2024

ARA hosted more than 90 ARA members and industry leaders for a Legislative Fly-In day to discuss key issues impacting the ag retail industry with 120 members of Congress and their staff. This event is held annually in conjunction with the ARA Winter Board & Committee Meetings in the Washington, DC area.

Rep. Jim Baird recognized by ARA with Legislator of the Year Award

ARA Honors Rep. Baird with Legislator of the Year Award

ARA Honors Rep. Panetta with Legislator of the Year Award

Sustainable Grain Cultivates New Opportunities for Retailers

Oct 24, 2023

Conversations around sustainable ag are increasing, and not just among those in the ag industry: Food companies are also paying attention to the sustainability of grain production. It’s an emerging market that agribusinesses can take advantage of with the help of a new marketing tool that offers comprehensive sustainability insights.

EcoField data imagery with graph showing profits increasing

Identify New Business Opportunities With Field-Level Sustainability Insights

Oct 10, 2023

Helping growers invest in farming practices that protect the land they depend on is an integral part of an ag retailer’s role. But now that an increasing number of food and pet food companies are seeking sustainably grown ingredients, others are interested in that investment, too. It’s an emerging market that, with the help of comprehensive sustainability insights, retailers and their customers can capitalize on.

ARA Welcomes Chelsea to the Team

Oct 09, 2023

Chelsea Armstrong, ARA's new Manager of Member Services & Administration, is a communications professional with a background in promotions, administration, and management. Her flair for event coordination, social media management, and hospitality adds an invaluable dynamic to the ARA team.

From Crop Scouting to Customer Service: The Impact of Taranis Technology

Sep 21, 2023

Armed with a drive to operate Bottiger Farms as a “tip-of-the-spear business”, Bottiger set to work forging the business relationships he knew he would need to build the “tech stack” that would deliver both precision and repeatability.

ARA Expresses Concern on EPA's Flawed, Unworkable WOTUS Rule

Aug 29, 2023

ARA President & CEO Daren Coppock released a statement expressing serious concern with the final "Waters of the United States" (WOTUS) rule announced today by the U.S. Environmental Protection Agency (EPA) and the Army Corps of Engineers.

Is Your Customer Satisfaction Score a Lie?

Aug 21, 2023

One of the fundamental tenets of performance improvement is to identify a metric that measures how you are doing. In business, the typical metrics are profitability, operational efficiency, and stakeholder satisfaction. The stakeholders are generally defined as ownership, employees, and customers. Of all these metrics, the one that can be the most misleading is customer satisfaction.

A Story on Culture & Engagement (Saving Babies' Lives!)

Aug 16, 2023

Erin Mies and Kristen Ireland, co-founders of People Spark Consulting, share a story about culture and engagement ahead of their breakout session at the 2023 ARA Conference & Expo:
Early in my career I worked with a consultant, Bill, who focused on culture and engagement (yes, this was a topic even way back in the 1990’s). To this day, I still remember a story he shared a story with me about engagement.

How It Works: Smart Nutrition™ MAP+MST®

Aug 11, 2023

Smart Nutrition™ MAP+MST® is one of the most efficient dry fertilizer systems for delivering key nutrients to your crops when they need it most. This new granular fertilizer technology uses a unique integration of sulfur, phosphate and nitrogen to maximize crop nutrition and boost growth (9-43-0-16S) while providing a proven handling experience. But how does it work? The answer starts with an examination of the fertilization process at a microscopic level.

Customer Experience Defines Nutrien Digital Scout Powered by Taranis

Jul 15, 2023

Nutrien partners with Taranis to create opportunities for retailers, providing an experience that builds trust and relationships.

Add ARA's Model Fertilizer Contract with E-Signatures to Your Toolkbox

Jul 12, 2023

ARA offers the Model Fertilizer Contract as a tool for the agricultural retail industry to use to better manage company risk while providing ag retailers with consistent terms and conditions when dealing with fertilizer suppliers and farmer customers as they execute contracts. Partnering with Faegre Drinker, ARA recently updated this resource for the industry to allow for e-signature capabilities to keep up with the constantly changing business landscape of the agricultural community.