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Taranis Partners

From Crop Scouting to Customer Service: The Impact of Taranis Technology

Sep 21, 2023

Armed with a drive to operate Bottiger Farms as a “tip-of-the-spear business”, Bottiger set to work forging the business relationships he knew he would need to build the “tech stack” that would deliver both precision and repeatability.

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EPA building

ARA Expresses Concern on EPA's Flawed, Unworkable WOTUS Rule

Aug 29, 2023

ARA President & CEO Daren Coppock released a statement expressing serious concern with the final "Waters of the United States" (WOTUS) rule announced today by the U.S. Environmental Protection Agency (EPA) and the Army Corps of Engineers.

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Dave Mitchell Headshot

Is Your Customer Satisfaction Score a Lie?

Aug 21, 2023

One of the fundamental tenets of performance improvement is to identify a metric that measures how you are doing. In business, the typical metrics are profitability, operational efficiency, and stakeholder satisfaction. The stakeholders are generally defined as ownership, employees, and customers. Of all these metrics, the one that can be the most misleading is customer satisfaction.

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Erin Mies_Kristen Ireland Headshot

A Story on Culture & Engagement (Saving Babies' Lives!)

Aug 16, 2023

Erin Mies and Kristen Ireland, co-founders of People Spark Consulting, share a story about culture and engagement ahead of their breakout session at the 2023 ARA Conference & Expo:
Early in my career I worked with a consultant, Bill, who focused on culture and engagement (yes, this was a topic even way back in the 1990’s). To this day, I still remember a story he shared a story with me about engagement. 

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Rep. Feenstra at Landus

How to Host a Successful Congressional Visit at Your Facility

Aug 12, 2023

Throughout the year, members of Congress return to their districts, therefore now is the time to start planning to host your elected official(s) for a tour of your facility. That is why ARA created the Congressional Facility Visit Guide with best practices and media samples to give you a step-by-step resource to hosting a successful visit that will pave the way for a lasting relationship with your elected officials.

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Smart Nutrition

How It Works: Smart Nutrition™ MAP+MST®

Aug 11, 2023

Smart Nutrition™ MAP+MST® is one of the most efficient dry fertilizer systems for delivering key nutrients to your crops when they need it most. This new granular fertilizer technology uses a unique integration of sulfur, phosphate and nitrogen to maximize crop nutrition and boost growth (9-43-0-16S) while providing a proven handling experience. But how does it work? The answer starts with an examination of the fertilization process at a microscopic level.

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In the Field

Customer Experience Defines Nutrien Digital Scout Powered by Taranis

Jul 15, 2023

Nutrien partners with Taranis to create opportunities for retailers, providing an experience that builds trust and relationships.

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Add ARA's Model Fertilizer Contract with E-Signatures to Your Toolkbox

Jul 12, 2023

ARA offers the Model Fertilizer Contract as a tool for the agricultural retail industry to use to better manage company risk while providing ag retailers with consistent terms and conditions when dealing with fertilizer suppliers and farmer customers as they execute contracts. Partnering with Faegre Drinker, ARA recently updated this resource for the industry to allow for e-signature capabilities to keep up with the constantly changing business landscape of the agricultural community. 

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ARA Applauds the Reliable Rail Service Act Introduction

Jun 28, 2023

ARA applauds the introduction of Senator Tammy Baldwin's Reliable Rail Service Act. ARA President and CEO Daren Coppock issued the following statement:

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ARA Supports Legislation to Reauthorize CFATS

Jun 23, 2023

ARA President & CEO Daren Coppock released the following statement in support of legislation introduced by Senate Homeland Security & Governmental Affairs Committee Chairman Gary Peters, D-Mich., to reauthorize the Chemical Facility Anti-Terrorism Standards (CFATS):

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